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  • SAMUEL MAINA LEADING THE CHARGE FOR SUSTAINABLE RECYCLING AND ENVIRONMENTAL CONSERVATION IN KENYA CHAMPIONING ENVIRONMENTAL TRANSFORMATION: The Inspiring Journey of Samuel Maina and Havillah Smart Enviros

SAMUEL MAINA LEADING THE CHARGE FOR SUSTAINABLE RECYCLING AND ENVIRONMENTAL CONSERVATION IN KENYA CHAMPIONING ENVIRONMENTAL TRANSFORMATION: The Inspiring Journey of Samuel Maina and Havillah Smart Enviros

Meet Samuel Maina, a dedicated member of the Ngong Juakali Association, an environmental visionary, and the founder of Havillah Smart Enviros, a pioneering social recycling company located in the Ngong CIDC.

Samuel’s passion for environmental conservation, nurtured during his educational sponsorship at the Federal Institute of Swiss in Switzerland, has driven him to establish a remarkable initiative that transforms waste into eco-friendly raw materials that reintegrate into the manufacturing value chain, fostering a circular economy. His journey is an inspiring testament to the power of environmental stewardship and community empowerment.

Samuel Maina at his business premises in Ngong CIDC

Samuel, a graduate in Environmental Science from Jomo Kenyatta University of Agriculture and Technology, began his journey with a transformative educational experience in Switzerland, a country renowned for its efficient waste recycling and disposal systems. Inspired by Switzerland’s pay-as-you-throw approach, where residents use official garbage bags or containers and pay fees based on their waste volume, promoting responsible waste management. Samuel returned to Kenya armed with the knowledge and determination to make a difference.

Samuel Maina showcases the types of waste he recycles.

With Kenya’s population growing rapidly at an annual rate of 2.6%, the volume of recyclable waste is set to surge by 13% in the next five years. Each Kenyan generates approximately 300kg of waste annually, totaling a staggering 15 million tons yearly. Inadequate waste management contributes to significant emissions, including CO2 and metals, responsible for 12 to 28% of negative climate change effects. Despite this challenge, Kenya has only a few companies engaged in recycling and upcycling waste.

Armed with this knowledge, Samuel returned to Kenya with a mission to combine his passion for environmental conservation with his livelihood. He established a waste collection site where he gathers and sorts industrial, household, and public waste for recycling. The recycled waste is then sold to manufacturers across various industries, completing the economic value chain. Samuel’s initiative has directly employed 12 young individuals, both women, and men, and while indirectly providing livelihoods to 200 waste collectors. Havillah Smart Enviros operates around the clock, recycling plastics, foils, aluminum cans, polythene, cartons, paper, food waste, metals, and more.

Plastic bottles waste collected at the site pending the recycling process

Remarkably, 80% of waste aggregators in Kenya are former street children who have transformed into environmental champions under Samuel’s guidance. Under the motto “Waste is Value,” Havillah Smart Enviros has not only significantly impacted and uplifted formerly homeless waste collectors in Ngong but has also offered them employment opportunities through compensation for the waste they collect. Samuel’s initiative has positively affected approximately 2,500 street children, uniting them into cooperatives to pursue financial growth. His belief is simple yet powerful: behavioral change can drive environmental care, create jobs, ensure food security, and lead to a cleaner environment.

Beyond waste management and recycling, Samuel has spearheaded an extensive corporate social responsibility (CSR) program. He conducts comprehensive environmental conservation awareness campaigns in primary schools in Ngong and aspires to expand these initiatives to encompass primary and secondary schools, as well as higher learning institutions throughout Kajiado County. His ultimate goal is to engage more institutions in educating the broader Ngong community about environmental conservation, thereby contributing to global climate change mitigation efforts. Samuel’s commitment to innovation extends to Havillah Smart Systems, a forthcoming software application designed to streamline waste disposal and management. This user-friendly platform will bridge the gap between waste producers and Havillah Smart Enviros, promoting a recycling culture with ease of download and navigation. The company Enviros plans to establish waste collection centers nationwide, employing agents who will act as the distribution channel, responding to requests from homes, factories, industries, and more. The company will provide recycling bins for installation in various locations. Once collected by Havillah Smart Enviros agents, the waste will be weighed, and waste producers will receive compensation in the form of shopping vouchers or even cash. The app will cater to all users, including those without smartphones who can utilize USSD

Havillah Smart Enviros during the E4Impact Accelerator Program graduation in 2019 where they were among the top 4 companies that won an Award.

Since its establishment in 2017, Havillah Smart Enviros has successfully recycled a remarkable 600 tonnes of waste. Samuel’s message is clear: “Let’s take care of the environment; it’s a goldmine.” Through his unwavering commitment to environmental conservation, sustainable recycling practices, and community empowerment, Samuel Maina is leading the way towards a greener, more prosperous Kenya. For recycling services kindly contact him on 0724240912, follow them on Facebook @Havillah.

Havillah Smart Enviros employees sorting the collected plastic waste

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